We are INNOCEAN Europe. A marketing and communications network that combines pan-European collaboration with local expertise and execution. Founded as an in-house agency for the up-and-coming brands Hyundai and Kia, we continue to be inspired by the words of Chung Ju-Yung: Have you tried? With this in mind, we help brands and people unleash their potential and live up to their role as challengers.
To strengthen our media expert team in Frankfurt we are looking for you as
Senior Media Manager (m/f/d)
Your job:
- Act as a strategic partner between creative and agencies to develop creative, effective and holistic paid media strategies for our marketing campaigns grounded in audience insights.
- Develop a data-informed perspective on audience opportunity and prioritization for media, gaining alignment with internal teams.
- Set media goals and KPIs and devise strategies to achieve and measure them. Responsible for adapting and adjusting strategies and plans based on evolving developments and changing conditions.
- Develop test and learn scenarios to continue to innovate and accelerate media performance.
- Prepare forecasts and performance reports that monitor key media metrics, quality, and campaign performance.
- Oversee pre-launch and post-buy performance audits and optimization efforts to ensure the integrity and efficiency of the media plans.
- Interface directly with networks, affiliates and partners to inspire and develop new advertising programs and secure premium media.
- Seek and evaluate strategic media opportunities and serve as a thought-leader on new and innovative ways to reach and connect with our customers.
Your profile:
- At least 6 years’ experience in digital media planning, media strategy development, measurement, ad technology and traditional media planning
- Collaborative working style with high affinity on working within multinational organizations
- Driver of change, willing to challenge the status-quo
- Proven success in leading annual and campaign media strategy and planning with the support of external agency.
- Strong expertise on digital and social media strategy creation, implementation, and real time optimisation
- Experience in A/B testing
- Experience presenting metrics and progress to goal to senior leadership
- Fluent English skills mandatory
What We Offer:
- An international and diverse team with a lot of fun at work.
- Meal vouchers to cover part or all of your lunch.
- Opportunities for training and further development to advance your career.
- Flexibility to work from home two days per week (Mondays and Fridays).
- A pet-friendly office environment.
- The opportunity to work remotely from abroad for up to two weeks per year.
- Modern facilities and excellent infrastructure to support your aspirations.
- Additional corporate benefits, including a fresh fruit basket, ergonomic workspace setup, and access to an online benefits platform.
We provide a work environment where you can grow and make an impact. If you want to be part of a very international team with a collaborative spirit, click on Apply Online.
